[kids-lib] Reaching New Demographics

josie hanneman josieh at dpls.lib.or.us
Fri Feb 14 13:05:27 PST 2014

I have grand plans to visit our outdoor flea market this summer. I'm not sure what will come of it, but it seems like another place where people congregate. I have the same challenge. Demographics show that there are more folks out there, but how to I reach them? Places to try (that you might've already tried):

*         Any and all daycare groups, including the unlicensed ones in people's homes.

*         Laundromats, can you put up a flyer at least? Or a passive program? Kids get bored while waiting for their laundry!! Same with busstops or public transportation, if you have those.
Good luck, and please share with the group if you get any groundbreaking ideas!

Josie Hanneman / 541.312.1088 / www.deschuteslibrary.org<http://www.deschuteslibrary.org>

From: Kids-lib [mailto:kids-lib-bounces at listsmart.osl.state.or.us] On Behalf Of Karen Fischer
Sent: Thursday, February 13, 2014 9:40 PM
To: Taylor Worley; kids-lib at listsmart.osl.state.or.us
Subject: Re: [kids-lib] Reaching New Demographics

Hi Taylor,
You may be able to get permission to place posters in local businesses and at the schools.  Ask local clubs or other organizations if they will help you spread the word by forwarding your press releases to their mailing lists.

Taylor Worley <youthlib.taylor at creswell-library.org<mailto:youthlib.taylor at creswell-library.org>> 2/13/2014 11:14 AM >>>
Happy Thursday, Everyone!
I'm looking for some new/unique ways to reach potential patrons and infrequent patrons about children's programs. I know how to "preach to the choir", but I am looking for ways to market to the rest of the community.

Ideas? Successes? Please share!

Taylor Worley | Youth & Community Services Librarian, Creswell Library
"Always remember you're braver than you believe, and stronger than you seem, and smarter than you think." - A. A. Milne
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