[R2R-OR] Summer reading and early lit resource: Promote library programs via Google at no cost

Katie Anderson katie.anderson at state.or.us
Wed Jun 7 12:45:03 PDT 2017


If you have a Friends of the Library or Library Foundation that is a 501(C)3 or your library is a 501(C)3, then I encourage you to read the following article about the Google Ads Grant program and think about whether or not it could be a good way to promote your Ready to Read grant-funded projects. This is not an endorsement, use your library's policies to determine if this program is right for your library.

Free Advertising for Libraries through Google<http://www.webjunction.org/news/webjunction/google-adwords-for-libraries.html> Google's Ad Grants program presents a valuable opportunity for online promotion. Google offers qualifying non-profit groups, like Friends of the Library or libraries that hold 501(c)(3) status, up to $10,000 per month in advertising budget for free. This article by Trey Gordner explains the Google Ad Grants program, its promotional potential for libraries, and the application process.

Katie Anderson
Youth Services Consultant
katie.anderson at state.or.us<mailto:katie.anderson at state.or.us> | 503-378-2528 | www.oregon.gov/osl/ld<http://www.oregon.gov/osl/ld>
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