[TAO] Fwd: CTeL Launches Industry's First Ever Telehealth Commercial at ATA: 5:30-7:30PM(PST)

[Catherine Britain]

TAO is really excited about this, as Dr. Ellenby is one of our own.  If you
are headed for ATA and want to go to this reception just return the
invitation card.  It is open to everyone attending the conference.

Cathy

---------- Forwarded message ----------
From: Christa Natoli <Christa at ctel.org>
Date: Thu, Apr 26, 2012 at 11:02 AM
Subject: CTeL Launches Industry's First Ever Telehealth Commercial at ATA:
5:30-7:30PM(PST)
To: Christa Natoli <Christa at ctel.org>


 *What Does a Coca-Cola Commercial and CTeL Have In Common?*****

** **

A lot.  ****

** **

The same media production company that filmed and directed Coca-Cola’s Coke
Zero commercial has just finished the industry’s first-ever legal and
regulatory telehealth commercial for the Robert J. Waters Center for
Telehealth & e-Health Law (CTeL).  The premier of the commercial and social
reception will take place on* Monday, April 30th, from 5:30-7:30 PM (PST)
in the Market Room at the Hilton San Jose (attached to the San Jose
Convention Center) following the ATA conference* (see attached press
release and invite for more details).****

** **

“In 60 seconds, the commercial guides you through the day a little girl’s
life was saved by telemedicine. At the same time explaining the importance
of the laws and regulations that impacted these telemedical interactions,”
explains Greg Billings, CTeL’s Executive Director. ****

** **

*The commercial features** Dr. Miles Ellenby, a pediatric intensivist at
Oregon Health & Science University's Doernbecher Children's Hospital and
medical director of the OHSU Telemedicine Network.*  Ellenby was
instrumental in establishing the telemedicine program that saved the life
of an infant from Seaside, Oregon.  Dr. Ellenby states that “Telemedicine
is a unique tool that that brings patients and providers together in acute
care situations, when geography and time would otherwise prevent access to
specialty care.”  Dr. Ellenby explains that there are many laws that impact
the utilization of telemedicine. These laws, written for the old model of
delivering medical care, create barriers to wider utilization of
telemedicine.****

** **

We look forward to seeing you there! * If you will be attending this event,
just accept the attached calendar invite!*  ****

** **

If you would like to be kept up-to-date on the latest laws impacting
telehealth,
please click here <http://ctel.org/newsletter/> to be added to our email
list. ****

** **

Looking forward to seeing you all soon,****

** **

Christa Natoli****

** **

Associate Director ****

The Robert J. Waters ****

Center for Telehealth & e-Health Law (CTeL)****

P.O. Box 15850
Washington DC  20003
Phone: 202.499.6970 | Fax: 202.499.6971****

www.ctel.org | info at ctel.org ****

** **

** **



-- 
Catherine S. Britain, Project Director
Telehealth Alliance of Oregon
csbritain at gmail.com
541-910-7366
www.ortelehealth.org
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