[OMS_MANAGERS] Upcoming Trainings and Other Useful Info

Sheri Stuart sheri.stuart at state.or.us
Thu Jan 10 14:31:48 PST 2013


1. "Main Street Boot Camp" scheduled in Medford, Feb 11-12, 2013

Main Street® Boot Camp provides an in-depth overview and interactive
discussion of each area of the Main Street Approach®: Organization,
Design, Promotion, and Economic Restructuring. This workshop is open to
all Oregon communities and is recommended for merchant associations,
Mayors and City Councils, city managers and economic development staff,
chambers of commerce, city planners, Main Street managers, downtown
property and business owners, civic groups, and interested citizens. 
 
There isn’t a fee to attend the workshop, however, participants must
pre-register at:
 
http://msbootcamp2013.eventbrite.com
 
Sheri Stuart, Oregon Main Street Coordinator, and Scott Day, principal
of Urban Development Services and former Senior Program Officer with the
National Main Street Center will be the presenters. Attached is a flyer
with the agenda and additional information.
 
2. Oregon Main Street Network Meeting/Training, January 24-25, 2013.
The Winter Oregon Main Street Network Meeting and Training will be in
Salem on January 24-25, 2013. The network meeting is typically open to
just the top two tier communities. We are opening this network meeting
up to other network communities as we will have a "mini-training" with
an attorney specializing in non-profit law. This is a topic that is
pertinent to the entire network so we want to encourage all to attend.

On the second day, January 25, we will hold a workshop to help you
juggle the many responsibilities of working with your downtown
revitalization organization. The workshop, "It's a Circus Out There:
Better Work on Your Balancing Act!," will be with Marian Boyd, former
state coordinator in Arkansas. This session will offer ideas on all the
hundreds of things that you do on a day-to-day basis to run an effective
organization. It will be tons of fun plus full of great info you can put
to use immediately. Topics include:
-professionalism
-time management
-communication
-conquering technology
-stress management
 
Both of these training opportunities are free to our Oregon Main Street
network communities, but you must register to attend. Click on the
following link to let us know if you plan on attending the non-profit
"mini-training" and/or the full-day workshop:
http://winteromsmtg.eventbrite.com
 
3. Rebrand Your 'Hood' - interesting article!
 http://www.good.is/posts/the-power-of-a-brand-to-transform-a-city#
 
4. Cultural Heritage Experiences Major Factor

Cultural and heritage experiences are important factors in attracting
travelers to visit Oregon. Once here, these cultural heritage travelers
spend nearly 60 percent more than the national average for cultural
heritage travelers.
 
Those are two of the findings in a recent study of cultural heritage
travelers organized by the Oregon Heritage Commission. The Oregon
Cultural Trust provided funds for the study, while Travel Oregon
provided technical assistance.
 
“Cultural and heritage organizations have believed for many years that
their work was important for their communities and for the tourism
industry,” says Kyle Jansson, coordinator of the Oregon Heritage
Commission. “This study proves that cultural heritage travelers spend
hundreds of dollars for lodging, restaurants, transportation and other
services, and that means jobs for Oregonians.”
 
The study, conducted by Mandala Research LLC, showed that Oregon’s
cultural heritage travelers spend nearly 60 percent more per person than
cultural heritage travelers do nationally. These travelers contributed
an estimated $19.6 billion to the state economy on their most recent
trip to the state, according to the study’s findings.
 
A cultural heritage traveler is defined as “a person who travels to
experience the places, people, activities and things that authentically
represent the past and present, including cultural, historic and natural
resources.” This means they visit heritage sites, arts venues, state and
national parks, beaches and other places also enjoyed by Oregonians.
 
A far higher percentage of Oregon travelers than those elsewhere said
cultural heritage activities were important to their destination choice.
They like to engage in a range of activities, including partaking in
regional foods and wines, appreciating the authenticity of what Oregon
has to offer.
 
The report concluded that it is important for Oregon to capture the
past sense of place, and to weave this iconic place into the present and
future. A complete copy of the report is available at 
http://www.oregon.gov/oprd/HCD/OHC/Pages/Tourism.aspx 
 
In addition, the Heritage Commission has created a Heritage Bulletin to
assist organizations and communities in becoming more welcoming to the
cultural heritage traveler. This publication can be viewed at
http://www.oregon.gov/oprd/HCD/docs/Heritage_Bulletins/HB_18_Tourist_Needs.pdf
 
 
Sheri Stuart, Coordinator
Oregon Main Street
725 Summer St., Suite C
Salem, OR  97301
503.986.0679
www.oregonheritage.org
 
Oregon Main Street is administered by the State Historic Preservation
Office, Oregon Parks and Recreation Department.

 
 
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